Promote the interests and visibility of the Danish institutions of higher education within the arts and culture, I work for. The have exceptional qualities and study environments that gives them top ranking - they deserve all the attention and appreciation they can get. I do so by way of mutual cooperation, close contacts to the Rectors Conference of the Danish Univerisities, the Ministry of Science, Innovation & Higher Education, the Rectors' Conference of the Ministry of Culture and other relevant agencies and organizations. Each day, I enter my office with 'great expectations'..