Current interests : Growth Hacking, Lean Marketing, Native Advertising & Brand Content.
I'm involved into the digital world since 15 years now, from big extranets (UNICE) to creative advertising (The Voice, World Cup 2010-14), from 'old media' (TV, Radio) to 'new media' (Web TV, Mobile & Online Press), from serious business to entertainment. Google, YouTube, Facebook, Twitter,... are my playground. I play the drums and make some electronic music too.