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Learn more about the method developed by Professor Marc Gruber and Doctor Sharon Tal, experts in entrepreneurship, that will help you to systematically identify the best market opportunities for your startup or innovative project.
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Where to Play: A new addition to the Lean toolset
Where to Play: A new addition to the Lean toolset
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Market Opportunity Navigator, Lesson 1: Overview
Market Opportunity Navigator, Lesson 1: Overview
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Market Opportunity Navigator, Lesson 2: Market Opportunity Set
Market Opportunity Navigator, Lesson 2: Market Opportunity Set
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Market Opportunity Navigator, Lesson 3: Attractiveness map
Market Opportunity Navigator, Lesson 3: Attractiveness map
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Market Opportunity Navigator, Lesson 4: Agile Focus Strategy
Market Opportunity Navigator, Lesson 4: Agile Focus Strategy
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Market Opportunity Navigator, Lesson 5: Implications and Benefits
Market Opportunity Navigator, Lesson 5: Implications and Benefits
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