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Leicester, United Kingdom United Kingdom

Technical Consultant & Project Manager - customer engagement, mobile marketing, gamification

Technology / Software / Internet

My role at 3radical gives me a great story to tell, in different ways: Marketing Consultant – helping B2C brands benefit from mobile marketing: • Brands not using mobile yet – I help them appreciate the benefit of embracing mobile as an effective and affordable marketing channel, alongside existing channels, to deliver multi-channel, multi-touch campaigns, in a very personal and measurable way • Brands using mobile but not getting customer engagement – I help them appreciate the potential and power that a well-conceived application and well-designed interface can achieve and how gamification can help amplify the level of results achieved • Brands getting customer enga...