ºÝºÝߣ

Dallas/Fort Worth Area United States

Customer Information Management, JCPenney

Advertising / Marketing / PR

Customer data management, customer data integration, master data management, business rules, CRM, campaign management, email marketing, direct mail marketing, team leadership. Specialties: Customer data integration, customer data management and data hygiene. Expertise in strategy, planning, tactics, and business requirements for customer data marketing and campaign management. Experience in campaign strategy, planning & execution of email, direct mail, CRM.