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alexandremarquesi

Alexandre Marquesi - Ph.D. MKT Digital

Personal Information
Organization / Workplace
São Paulo Area, Brazil Brazil
Occupation
CSO - Chief Strategy Officer na Alwayls On, Palestrante, Escritor e Professor MBA / ESPM
About
- 15 years of professional experience working with customer relationship management, institutional marketing, marketing strategies and managing accounts of large Brazilian and Multinational companies, some of which include GROUP ACCOR – TICKET, STANDARD OGILVY & MATTER INTERACTIVE, UNIBANCO S.A., BANCO REAL S.A. (ABN AMRO BANK), IBM BRASIL, TELESP SP (Telecommunications) and IPT/USP (Technology and Research Institute of University of Sao Paulo). - Development of strategic plan for product launchings, developing advertising campaigns and marketing actions including business-to-business, advertising, franchising promotions. - Development of action plans for Direct Marketing, Merchandising a...
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