Alistair is a leading international, multi-channel, digital marketer, who has a proven track record in travel, retail, automotive and financial services categories of successfully growing organisations by helping them put the customer at their heart, and leveraging the full value of their data and technology across all areas to improve customer acquisition and retention. Alistair has a digital and mobile marketing qualification, and is currently studying for a diploma in digital business leadership.
Alistair has held senior marketing roles at easyJet, Travelodge, BAA Heathrow, National Car Rental, RCI Bank and Southern Railway. He is now running Digital Sherpa, a marketing consultancy f...