Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
The Boss at Amice Lock Consulting LTD
Industry
Advertising / Marketing / PR
About
After a fantastic 18 months leading LiquidThread UK, I have now gone solo. My experience spans facilitation and business understanding, purist strategic planning and most recently content centric solutions. By combining my understanding of those areas, I am able to quickly get to the crux of the challenge in hand, engage the appropriate stakeholders, develop an easy to action plan of attack and use human insight and platform preferences to identify and build out a compelling content journey for the given target audience. This is relevant for both brands seeking to capitalise on the 'experience economy' - thinking like a broadcaster / editor/ commissioner, treating their consumers as an ac...
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