It's ironic when you end up just where you thought you wouldn't. But then most of us have a knack of surprising ourselves. And I'm no different. Having majored in Advertising, I felt it wasn't for me. So I started my journey in film making training with Adi Pocha at Squirkle Productions. The toughest phase of my career but also one that made my foundation strong as a creative professional.
After 4 years of experimentation in the field, I realized funding my documentary dreams meant I would again need a steady job. Enter copywriting. Before long, I found myself in advertising full-time. Mind you, the switch wasn't easy. An interesting struggle ensued as I worked on my craft, and still co...