Personal Information
Organization / Workplace
Chicago, Illinois
Occupation
Mobile Product Manager
Industry
Retail
Website
About
Digital expert with digital product management and digital marketing success across multiple B2B and B2C verticals in both corporate digital teams, media companies and marketing agencies internationally. MBA from University of Chicago Booth Business School. Master of Science in Integrated Marketing Communications from Northwestern University.
Specialties:
Digital Marketing--social media, online video; SEO/PPC, display, email, mobile, web analytics, Big Data (Adobe Audience Manager), predicted marketing, attribution
Media Management: media strategy, digital product innovation, media buying
Digital Product Management: product life cycle management, Test&Target, dynamic offer/a