Alec Pollak helped to lay the groundwork for modern Internet marketing with some of the first big budget websites for companies including Olympus America, Warner Bros. Movies, Atlantic Records, The New York Public Library, Smithsonian Magazine, Snapple and Duracell. In the web 1.0 world, alongside other early pioneers like Jeffrey Zeldman, Seth Goldstein and Mike Essl, he pushed the envelope of what the online world could be.
He started an agency-friendly web shop and then his own web design firm and sold that to a tech partner, staying on to help them grow. As the century turned he turned his attention to branding and B2B communications, sharpening his skills and client service chops wi...