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sibm bengaluru arjun parekh sibmb lifeatsibmb marketing arjun parekh presentations marketing concepts organizational behavior human resource advertising economics segmentation stp microeconomics positioning targeting swot case analysis porter's five force model starbucks ob ob analysis case study porter's generic strategy ariel nirma tide p&g wheel laundry sector detergent segment surf excel detergent market in india rspl hul ghari ccd aggresive approach ccd bold approach cafe coffee day ccd ford motor co. assembly line aqualisa case study hbr case solution aqualisa quartz the right approach simply a better shower marketing strategy aqualisa quartz hbr case study new products in detergent category stp framework marketing marketing management segmentation targeting positioning new product development symbiosis public relations media relations public relations and marketing public relations & media the toyota way difference between pr and advertising public relations what pr does? difference between pr and marketing. pr detergent wars unilever effective segmentation criteria segmentation variables demographic variables business to business industial market segmentation b2b steps in market segmentation b2b market segmentation governance challenges in india business environment c challenges faced by india sector diversification gcmmf csr gujarat dairy industry corporate social responsibility impact amul csr initiatives anand amazon overview buying and selling online snapdeal ebay flipkart online shopping e-commerce ford motors henry ford innovation camry seat toyota toyota camry just-in-time toyota production system toyota motor corporation operations management heijunka jidoka tps kaizen lean management jit toyota motor manufacturing tmm jack welch leadership culture general electric mbti management jack vs jeffrey fiedler's model jeffrey immelt the big five succession planning coke brand page coca-cola sensory marketing social media strategy social media marketing media dscl india hariyali kisaan bazaar retailing rural rural marketing sales retail stock market crash recession depression macroeconomics history stock market money the great depression causes finance report strategic planning strategy pestle airtel industry google adwords concepts google introduction google analytics advertising appeals integrated marketing communication marketing communication fun horror tvc tragedy fury terror funny ads love 11 ad appeals used in media parental love 11 rasas indian mythology marketing and advertising disgust spiritual devotion coke coca-cola on social media digital marketing social media facebook marketing coca cola mentos facebook coca cola customer persona aircraft industry market share airbus vs boeing challenges to duopoly airbus aircraft manufacturing sector porter's five forces aircraft industry aircraft manufacturers market share five forces boeing airbus v/s boeing de beers monopoly monopoly in diamond market de beers market share monopoly in history blood diamonds diamonds de beers losing control of demand monopolistic market de beers rise and fall monopoly de beers aqualisa 4ps of marketing quartz shower poor sales channel distribution aqualisa showers aqualisa quartz case analysis ge strategic management corporate structure corporate level strategy pestel strategy management vrio market analysis presentation telecommunications telecom movie hrm andrew neiman mba human resources terence fletcher whiplash human resource management movie hr analysis hr analysis whiplash movie hr analysis symbiosis electronic product customer profile example personal grooming products hair dryer customer profile for hair dryer marketing concept customer profile customer persona example