Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Executive Vice-President, Global Director, Strategic Planning, Insights and Research at Ketchum
Industry
Advertising / Marketing / PR
About
Builder of Brands. Builder of Planners. Builder of Businesses. I help clients develop potent Brand Planning strategies, and I especially love to build and nurture the teams who develop those strategies.
I have been noted for profound intellectual curiosity, passion for unexpected human insights, and challenging cliches and buzzwords. With multiple-category, feet-on-ground global brand building experience across JWT, Lowe & Partners, DRAFTFCB and Digitas, I am a "partner-in-crime" for Creatives, a business partner for C-level clients and a trusted collaborator for agency partners.
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