1. Knowledge of general marketing theory
2. Ability to develop a plan and budget for a standard advertising campaign for B2B and B2C market.
3. The ability to generate the media plan.
4. The ability to create distinct consistent brief to the main showcase products and services: the development of the script, the production of roller holding BTL-stock manufacturer of printed products, manufacturing signs, etc.
5. The ability to make an estimate on all products and services listed in the preceding paragraph.
6. Representation for a process of creation of creative products, the production of video advertising, photographic images, printed materials, organization of BTL-actions, corporate ev...