Responsible for the development of strategic marketing communication campaigns to support awareness and referral growth for oncology, bariatric surgery, general surgery and behavioral health service lines. Support the marketing efforts of two hospitals and cancer center, with the focus on the patient experience. Strategic communications advisor to senior hospital leadership resulting in recommending and developing internal communications tactics and employee engagement campaigns to more than 3,000 employees.
• Recommend and coordinate B2B and B2C strategic integrated marketing communications
campaigns based on business objectives across multiple communication channels
• Fa...