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social practices energy demand uk expenditure smart meter data water consumption time use census peak big data water demand sociology microsimulation electricity demand survey timeuse traces small area census2022 call records sprg practices household solar pv telephone call records solar thermal electricity activities demand profiles mixed methods sustainable practices demand energy humangeography spatialmicrosimulation longitudinal residential consumer value burrows east of england demand system quaids forecast spatial vat austerity internet digital divide smallarea methods income cresi essex ecommerce socioeconomic transactional social networks radical data internet use social science mixed method digital data grid models sustainable misoc socio-economic deprivation tracingsociology tracking policy modelling adoption home working environmental attitudes commuting choice methodology analytics social pratices dinner cluster analysis habits nexus randomised control trial save peak demand dermand response impetus hot water domestic droughts time-use historical change savage british computer impact bhps education non-response attrition weather climate change data climate digital traces transactional data social sciences esrc smart meter metering policy analysis estimates uptake understanding society incentives smart grid