"Head of Potential" to only the best managed companies in the world.
From SC Johnson, to Johnson & Johnson, to Fairway Market, to American Heart Association, to Edelman to DDB Worldwide and to all the mass and class clients I've been privileged to work with, such as Hermes, Church & Dwight, High Ridge Brands and more.
Ms. Zwiren has spearheaded the topline growth of these firms through innovation in New Products, New Markets, New Messaging, New Visibility and New Disciplines.
Her credo: work with the best and brightest, focus on topline growth, know what you can own and only enter any category or industry if you can profitably be the leader...and the rest will take care of itself.
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