Smart, 2002

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Ed Millana founded MSI in 1997 in Butuan City, Philippines after gaining experience in electronics and communications engineering. MSI initially provided repair and installation services but later began manufacturing its own broadcast electronics equipment under the Digital ST brand after securing permits from the National Telecommunications Commission in 2009. Digital ST products are now used globally by broadcasters and resellers recognize the quality of MSI's research and development efforts, which allowed it to become a regional representative for other foreign brands in the booming broadcast electronics industry.

Mc donald's, 1999Bing Kimpo Media | Communications

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Green Developer Italpinas Supports Metro CDO Plan, 21 Jan 2017Bing Kimpo Media | Communications

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The valley fault system in the greater manila area atlas dost philvolcs, 18...Bing Kimpo Media | Communications

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The document discusses the history and development of the internet over the past 50 years, from its origins as a US military program called ARPANET to the commercialization of the world wide web in the 1990s. It grew exponentially from the 1980s onward and became a major force in communications, business, and society through new technologies and greater public access to computers and online content. The internet has profoundly shaped modern life and continues to rapidly evolve and impact nearly all aspects of the global community.

The valley fault system in the greater manila area atlas dost philvolcs, 18...Bing Kimpo Media | Communications

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The Valley Fault System in the Greater Manila Area Atlas dost philvolcs, 18...Bing Kimpo Media | Communications

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The Valley Fault System in the Greater Manila Area Atlas - DOST PHILVOLCS, 1...Bing Kimpo Media | Communications

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HDI Admix Gathers Agencies, Clients for 1st PH OOH Roundtables - AdoboMagazin...Bing Kimpo Media | Communications

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HDI Admix recently held the first Philippine Out-Of-Home Roundtables to facilitate discussion between outdoor advertising stakeholders. The event included panels from major media agencies and advertisers to discuss trends in the local OOH market like digital out-of-home and how advertisers are using the medium. Participants validated the need for industry players to regularly connect and help each other advance the OOH space in the Philippines. HDI Admix plans to hold another Roundtables event later this year.

Claiming the 'D' Character of OOH, 29 May 2014Bing Kimpo Media | Communications

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Bing Kimpo emphasizes the importance of out-of-home (OOH) media in the marketing landscape, highlighting its underappreciation despite its omnipresence in daily Filipino life. He argues for a deeper understanding of OOH, particularly digital-enabled OOH, and encourages practitioners to engage with their audience in real-world settings rather than relying solely on desktop analytics. Kimpo illustrates these points with examples, advocating for a strategic approach to OOH that recognizes its potential for real-time interaction and measurement.

Pinoy Engineer Develops New TV Content Delivery System - Philippine Star, 06 ...Bing Kimpo Media | Communications

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Overview of Digital Terrestrial Multimedia Distribution (DTMD), 21 Jan 2014Bing Kimpo Media | Communications

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Digital Terrestrial Multimedia Distribution (DTMD) is a new content delivery standard aimed at improving pay TV penetration in emerging markets like the Philippines, where traditional cable and DTH services are less accessible. Developed by Ed Millana, DTMD offers a cost-effective alternative based on wireless technology, enabling the distribution of a wide range of channels via low-power, license-exempt terrestrial access points. With a significantly lower setup cost compared to traditional DTH, DTMD aims to bridge the information divide and enhance media access.

How Has Typhoon Haiyan Affected the Most Powerful Brand in the Philippines - ...Bing Kimpo Media | Communications

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The Catholic Church is considered the most powerful brand in the Philippines. In the aftermath of Typhoon Haiyan, which caused widespread destruction, many argue the storm has strengthened rather than weakened people's faith in the Catholic Church. Filipinos have turned to their faith for solace during difficult times. Quotes from religious and business leaders emphasize how the Catholic faith has been a source of resilience for many Filipinos coping with the devastation from the typhoon.

Department of Public Works and Highways (DPWH) Additional Rules and Regulatio...Bing Kimpo Media | Communications

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This document outlines additional rules and regulations for signs and signboard structures in the Philippines. It defines key terms related to signs and establishes rules for permits, inspections, general provisions, and design/construction of different sign types. New free-standing and roof-mounted signs must have a 5m front and 2m side/rear setback and be permitted. Existing signs can continue operating if certified safe by an engineer and permitted. Ground signs cannot exceed 6m height and projecting/wall signs have size limits.

Court Orders MMDA to Leave Billboards Alone, 11 Nov 2013Bing Kimpo Media | Communications

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The Makati Regional Trial Court issued an injunction preventing the Metro Manila Development Authority (MMDA) from enforcing billboard regulations and dismantling billboards. The injunction was granted in response to a petition by the Outdoor Media Advocacy Group, whose members claimed the MMDA's actions were inconsistent with existing building codes and caused business losses. The injunction protects all outdoor media companies in the Philippines from interference by the MMDA. The advocacy group will continue pushing for a new law that properly addresses the role of outdoor media in the modern context.

Outdoor Media Advocacy Group (OMAG) Statement re the Metro Manila Outdoor Med...Bing Kimpo Media | Communications

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The Outdoor Media Advocacy Group clarifies that it did not sign the Metro Manila Outdoor Media Magna Carta announced on September 20th due to concerns about the authority and validity of the signing parties and provisions. The group emphasizes the need for legitimate legislation to address uncertainties in the outdoor media industry rather than relying on this magna carta. They remain committed to their stakeholders and continue to operate under existing laws while advocating for a Republic Act that reflects the industry's needs.

DSE Global 360 Presentation - Obstacles and Opportunities: An Overview of Eme...Bing Kimpo Media | Communications

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The document discusses opportunities for out-of-home (OOH) advertising in South East Asia, noting high population growth, a rising middle class, and increasing digital connectivity and mobile phone usage across multiple countries in the region. Specific data is provided on consumer spending, advertising growth rates, and mobile internet usage for Indonesia, the Philippines, Thailand, Malaysia, Singapore, and Vietnam, highlighting the sizable market potential of each.

Rethinking Digital Out-Of-Home (DOOH) and Mobile MarketingBing Kimpo Media | Communications

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The document discusses rethinking digital out-of-home (DOOH) and mobile marketing by applying two existing frameworks: the multi-screen scenario and the paid-owned-earned perspective. It proposes a two-screen model for DOOH, with one screen being the paid or owned DOOH screen and the other being a mobile device screen controlled by the audience. The potential of DOOH lies in the interaction between these two screens, such as a compelling DOOH ad leading to an interaction like a purchase on the mobile screen. DOOH represents an immediate opportunity to introduce ideas to audiences in environments like transportation where TV is not present.

Green Lighting Technology Now in the PHL, Phil Star, 23 Nov 2012Bing Kimpo Media | Communications

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Mrt, 2008Bing Kimpo Media | Communications

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Fourth world meeting of families, 2002Bing Kimpo Media | Communications

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ScanLife Trend Report, Q1 2012Bing Kimpo Media | Communications

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The document is a quarterly trend report from ScanLife analyzing mobile barcode scanning data. Some key findings are: - ScanLife processed over 5 million unique users in Q1 2012, nearly double from a year ago. Total scans were over 13 million, a 157% increase year-over-year. - Quick-serve restaurants entered the top 5 industries using barcodes for the first time. Video and app downloads were the most popular content. - Two-dimensional barcodes like QR codes now make up 76% of all codes scanned, driven by increased use in marketing. - The top 5 countries scanning remained consistent from last quarter, with Portugal a new addition, showing mobile barcodes'

ScanLife PH PresentationBing Kimpo Media | Communications

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ScanLife is a mobile barcode scanning company founded in 2000 that has developed advanced scanning technology with over 50 patents. It is headquartered in New York with 10 global offices and has partnerships with major carriers. ScanLife's scanning app has been installed on over 40 million devices globally and allows users and businesses to create dynamic actions for marketing through barcodes. The company provides analytics on barcode scans to help businesses track campaigns and understand customer demographics and behavior.

One Nielsen Press Briefing, 28 March 2011Bing Kimpo Media | Communications

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The document summarizes key aspects of the Philippine media landscape as presented by Jay Bautista of Nielsen Media. It discusses the sources of Nielsen's audience measurement and market research data, including the Media Index and Television Audience Measurement surveys. It also analyzes changes in the profile of the Filipino consumer over time, finding that the population remains predominantly lower socio-economic class, young, and with lower levels of education and increasing unemployment rates.

The Changing Asian Media Landscape, Feb 2012Bing Kimpo Media | Communications

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The document discusses how the Asian media landscape is rapidly shifting to digital as media consumption increases. It summarizes that while TV still dominates, time spent online and with mobile devices is rising quickly. It asks how marketers can optimize opportunities in this changing landscape, noting that return on investment is highest for digital advertising in Asia. Marketers need strategies that incorporate TV, digital, and understand regional differences.

The Digital Media Habits and Attitudes of Southeast Asian Consumers, October ...Bing Kimpo Media | Communications

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The document summarizes key findings from Nielsen's Southeast Asia Digital Consumer Report 2011 regarding digital media habits in Southeast Asia. Some of the main points include: - Internet and smartphone usage is rising rapidly throughout Southeast Asia and surpassing time spent with traditional media in some countries. - Social media has become ingrained in consumers' daily lives and changed how they interact with brands. Facebook is very popular across the region. - Online video and mobile apps are gaining popularity as consumers access media on multiple devices simultaneously. - Tablets and smartphones ownership is increasing, though penetration varies between countries. This impacts how consumers access the internet. - Brands have more opportunities to engage consumers online through platforms like social media, but must

Maximizing the Use of Digital Signage in Public Transportation (Presentation ...Bing Kimpo Media | Communications

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This document discusses maximizing the use of digital signage in public transportation. It outlines the chief marketing officer's agenda to captivate captive audiences in transit systems through relevant content tailored to context, consumers, communities and connections. The presentation aims to move consumers along the path to purchase by considering how people interact at different points in their transit experience. It promotes selling an integrated digital signage solution using multiple screens rather than just advertising space.

Topline MRT & LRTStudy 2009 (For Press Briefing)Bing Kimpo Media | Communications

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The document presents findings from a study on MRT and LRT travel habits in Metro Manila. Some key findings include: 1) Over half of Filipinos in Metro Manila ages 15+ are mobile, with many traveling for work or school. 2) MRT riders tend to be ages 25-49, working white or blue collar professionals, while LRT1 riders are often students and LRT2 riders include students and entrepreneurs. 3) Train riders frequently visit malls and fast food outlets in their spare time and devote more time to TV viewing, sports, music and movies than the general population. 4) Common advertising placements seen by train riders include clocks, wraps and displays inside

Meet Margarita!Bing Kimpo Media | Communications

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Margarita is a Filipino singer-songwriter who plays piano and saxophone. She writes her own music which blends classical, rock, and original Filipino styles. Her debut album will feature these original compositions influenced by her musical heritage. Over the past three years, radio and TV audiences have sampled her soulful covers and original singles from her upcoming album and Christmas song. Margarita is also a talented performer who connects with audiences through her live shows which feature her band and personal interactions with the crowd.

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Smart, 2002

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