Ian has led B2B sales and marketing functions in mobile telecom companies Three and Vodafone for the past 14 years.
Whilst running B2B marketing for Three Ian implemented Inbound Marketing there where he experienced first hand the dramatic benefits and results it delivers.
It wasn't long before Ian realised how Inbound Marketing could transform the sales and marketing function in other B2B organisations and so decided to set up Squaredot, a specialist Inbound Marketing Agency.
Ian is typically involved in understanding his clients business, their goals, market and customers. He plays a central role in developing clients inbound marketing strategy, plan development and implementation.
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