Marketing Leader Across Many Disciplines and Industries
• Demonstrated skills across a wide-ranging base of industries (technology, banking, payment services, and investment management), organizational sizes (small, medium and large companies) and audiences (B2B and B2C environments)
• Directed a wide breadth of marketing initiatives including: customer communications, acquisition/retention/activation programs, events, tradeshows, road shows, collateral development (brochures, whitepapers), and webinars.
• Managed partnership marketing collaboration with Value Added Resellers (VARs), Independent Software Vendors (ISVs), correspondent banks and affinity partners
• Conducted hundreds of d...