An accomplished senior-level leader who has directed marketing and communications initiatives for large and small organizations in agency, public, private, and not-for-profit sectors targeting B-to-B and B-to-C markets. I add value by developing strategies that align with business goals and bringing them to life through well-executed programs and activities that combine a mix of creativity and practicality; for delivering outcomes in addition to the outputs.
Key Strengths:
Market Research, Strategy Development, Strategic and Tactical Plan Development, Marketing Communications, Integrated Campaign Management, B--2-B, Membership - recruitment, engagement, retention, B-2-C, Digital Marketi...
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