Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
VP, Digital Analytics at Morgan Stanley
Industry
Technology / Software / Internet
About
Having served both on the client and agency/service side, I'm a seasoned digital analytics professional with a combined background in data analysis, product management and communication. With such a multi-disciplinary perspective, I've created, overseen and enhanced analytics programs both as a strategist for enterprise and a chief consultant for eCommerce, banking site and media publishers, supporting digital operation via measurement strategies, data collection and insight delivery.
Specialties:
• Digital Analytics: Omniture SiteCatalyst Administration. Adobe Discover. WebTrends OnDemand Analytics. Visitor Data Mart. Bango Mobile Analytics. Google Analytics • Social Media and Search
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