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Clara Isabel Koetz holds a PhD in Business Administration from Federal University of Rio Grande do Sul (PPGA / EA), Brazil, in a double degree with University of Rennes 1 (IGR / IAE), France, a master degree in Business Administration from Federal University of Rio Grande do Sul and became a bachelor in Business Administration at Feevale University. She is a Faculty member in the Marketing Department at Rennes School of Business. Her research interests are on consumer behavior, involving topics such as consumer emotions and online consumer behavior.

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