Personal Information
Organization / Workplace
Toronto, Canada Area Canada
Occupation
Digital and Social Marketing professional, specializing in Talent Acquisition and Employer Branding
Industry
Advertising / Marketing / PR
About
Everyone does something unique in his or her job. Everyone works for his or her own reasons. Most companies try to simplify their recruitment message but end up with a watered down recruitment position that leaves potential candidates with more questions than answers.
I help uncover the reasons unique to a role, department and company, and present them to the right candidate audience as the best fit for their career at that time through segmentation and personalization to find the best talent.
I sit at a crossroads of sorts – part digital, part marketing, part communications, and part HR. I’m not a recruiter, but I support recruiters, hiring managers and HR Business Partners.
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