Colin Carroll
Personal Information
Organization / Workplace
Toronto, Canada Area Canada
Occupation
Strategic Planner at john st.
Industry
Advertising / Marketing / PR
Website
http://www.cossette.com/en/About
After graduating from the DeGroote School of Business at McMaster University in 2010, I became fascinated with how people were using the digital space to interact with and advocate for brands.
My career started three years ago at Cossette as an Analyst on the Digital Strategy team. In that role, I built a foundation in analytics and social media listening to assist in creative development, while providing real-time insight to optimize campaigns.
Now as a Digital Strategist, I work with global brands such as General Mills and P&G to ensure that digital ideas are strategically integrated into campaigns, from conception through to execution.
My passion is fueling creative briefs with digi...
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