Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
VP Business Development
Industry
Advertising / Marketing / PR
About
Business Development Executive focusing on digital initiatives for global enterprise clients
Knowledgable in B2C and B2B offline & online marketing, with current expertise in Digital Targeting & Segmentation, Closed Loop Attribution, Brand Advertising, Search Marketing, User Experience, Analytics and Optimization
Skilled in hunting new business and farming new opportunities in existing accounts, using a consultative selling process
Built sales & client service success on 10 years of progressively responsible Global 500 financial services, pharmaceutical & packaged goods advertising & brand management experience
Leading edge focus areas include:
*Integrated marketing (eg, d
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