Design is fundamentally the combination of empathy and intention. By focusing on who we are creating for we can better explore how to bring new ideas and visions into their worlds, taking them on the journey with us.
Curiosity has lead me across the fields of product, service, experience and business design. For the last 4 years I have been User Experience Designer at a successful technology start-up in London - gathering insights, prototyping, and testing to deliver innovative products and services to our clients.