I build exceptional, diverse teams that produce superior customer experiences across all digital touchpoints, and create the marketing strategies to make them succeed.
Culture is critical: my teams succeed often, fail fast and always have fun. Data drives design. We constantly seek better ways.
My diverse background gives me a unique point of view, but helps build team capability: user-centred design, journalism, live television production, desktop publishing, visual design, digital product management, business strategy, online self-service strategy, corporate and retail telecommunications sales.