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Personal Information
Organization / Workplace
Atlanta, Georgia
Occupation
Strategy Director
Industry
Technology / Software / Internet
Website
About
15 years interactive marketing, IT, strategy, consulting, software development, project management and sales experience in US and across Europe. MBA, PMI-certified Project Management Professional, strategic account pro, native speaker German and English, dual national. Believe in a holistic, multi-channel and content-centric approach to digital marketing that leverages technology effectively to build brand awareness, drive engagement and deliver tangible results as validated by relevant KPIs and metrics. Huge advocate of data-driven optimization. Specialties: digital strategy; business development; solution sales; SEO/SEM; Web metrics & analytics; project/program management (PMP);
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Presentations(1)Ìý

Social Media Measurement by Daniel Backhaus at Infuz
Social Media Measurement by Daniel Backhaus at InfuzSocial Media Measurement by Daniel Backhaus at Infuz
Social Media Measurement by Daniel Backhaus at Infuz
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