Background in media - print and digital journalism. Avid 'Times' reader. Experience of hyperlocal blogging and networking. Ex CIPR member who has run campaigns in PR. Experience of giving research and formal presentations to audiences. Research specialisms in social media, digital media and online journalism including blogging/SME. Further experience of blog and multimedia management, podcasts, audio production, writing copy and press releases, interactive tools (HTML and flash) and media databases (e.g. press relations)