Design thoughts for Snippet Writers
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This document provides tips for designing effective covers for digital snippets. It recommends keeping designs simple with minimal fonts, colors, and imagery that communicate the key message or lesson in 1-4 words. Covers should entice readers based on their expectations for the genre. Reference the market and check resources for inspiration, but develop unique designs. The cover is critical for sales and should set the right tone for the reader's first impression.
Design thoughts for Snippet Writers
- 1. Thoughts on Effective Design for Snippet Writers
- 2. Head of Design Ben De Rienzo ben@thesnippetapp.com @derienzo777 Changing the way we share stories, ideas and expertise
- 3. The Snippet Design Manifesto Have the most beautiful and engaging platform on the planet. Every Snippet can be beautiful.
- 5. First Thoughts Cover design is critical for sales Poor design can repel and confusion Consider investing in professional design
- 7. Deconstructing a Snippet’s Design Cover TOC Header Chapter Header Chapter Cover
- 8. Design with the Store in Mind
- 9. Bold Title. Legible Name. Think Small.
- 11. What’s the Takeaway? Even if you cover a lot of different things, what is the one constant in your Snippet? What is the lesson,?or message you are passing onto your reader? Summarize your story or Snippet in one sentence, or in 4 words? Communicate that with the cover.
- 12. Set the tone The cover is the reader’s first impression of what the Snippet is all about
- 13. Texture Warm Organic Comfy Rich Earthy Clean Cold Polished Hard Fresh Modern Sterile
- 14. What should a reader feel if they only saw your cover?
- 15. Keep it Simple
- 17. FONTS ? easy to read ??minimal font palette ? reliable fonts Simplicity in:
- 18. Some Reliable Fonts: DIN AVENIR BASKERVILLE TRAJAN PRO http://booksat.scarlettrugers.com/bookcoverdesign/what-font-or-type- faces-should-i-use-on-my-book-cover/
- 20. COLOR ? great contrast ??minimal color palette ? no gradients Simplicity in:
- 22. IMAGERY ? doesn’t interfere with legibility ??communicate much with little ? represents overall theme Simplicity in:
- 23. Photo resources Stock: Veer, Getty, Fotolia, iStockphoto Editors: Photoshop, Gimp, Pixlr, Aviary, Picnik
- 24. Check Out the Market
- 25. Check Out the Market ??Look at books in your genre ??How do they use/choose imagery, text & fonts? ? If a reader is looking for something in a genre, they might be browsing covers based on their expectations
- 26. Good Designers Copy, Great Designers Steal —Picasso
- 27. Additional Resources http://booksat.scarlettrugers.com/bookcoverdesign/ http://www.chipkidd.com/gallery.html Info/Tips Amazing Designers http://mattlehmanstudio.com/Publishing http://thefutureofink.com/killer-ebook-cover/ Blogs http://bookcoverarchive.com/ http://bookcoversanonymous.blogspot.com/