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Greater Chicago Area United States

Marketing Strategist driving growth for diverse businesses through multi-channel digital marketing.

Advertising / Marketing / PR

I’m David Kaplan, a dynamic digital marketing strategist with a career history of developing digital marketing programs to improve key performance metrics, including CPM, CTR, and Conversion Rate. With strengths that include fostering cross-functional relationships and productive, positive collaborations among remote staff and agency teams, I efficiently and effectively execute marketing strategy and tactics. Committed to continuous improvement, I also utilize and improve analytics and reporting tools to evaluate and optimize program performance, maximize ROI, and strengthen the focus of targeted campaigns. A decisive and organized leader, I excel in remote roles in which I can...