• Developed strategies for product marketing for various business units, including identification of target markets, market requirements, key value propositions, and crafted alternative funding source documents.
• Created marketing collateral, including customer presentations, web content, cases studies, press releases, and customer success stories to significantly enhance the ability of our sales team to promote products to all segments of our various markets.
• Multiple industry expertise including high tech software and hardware (9-1-1 systems, including ruggedized mobile units), high end pond and fountain equipment, manufacturing, investment banking, and more.
• Highly p