Eric was a pioneer in creating the first fully-integrated creative group to work seamlessly on traditional, digital and CRM advertising. Currently he leads both US and Global creative work for Johnson & Johnson, Nestlé, Wild Turkey, Team Pfizer, KPMG and Northwell Health hospitals, among others.
Trying to classify Eric is difficult. His work is generally a blend of ideas, technology and media that can’t be neatly described by an industry buzzword. Yet his creative philosophy is pretty simple: make everything you touch better than the day before and try hard not to be a jerk doing it. His work ethic is even simpler: sleep when you’re dead and laugh as much as possible.
The groundbreaking...