I help companies connect with their guests on a sensory level through the design and implementation of sound and fragrance experiences integrated within their customer journey.
Methodologies are based upon decades of scientific behavioural researched and applied in a brand context.
My boutique consultancy, Equal Strategy, is the only specialist of this type in Asia, and has brands such as Marina Bay Sands, Resorts World, Solaire, Pan Pacific, IHG, Hilton, Standard Chartered, Citibank, UOB and Microsoft as testament to our work.
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