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1) Born to be a Brand lover - A Marketing passion-ist - An Innovation Believer 

2) Soul is very extreme in Consumer Goods, Technology and Lifestyle - those that really make life matter 

3) An ultimate career soul is to be a top brand-building marketeer that is capable of gaining high weighted value market share, touching unmet needs and creating sustinable lifetime demands 

4) Strengths that really make me competitive: 

- To always think ahead on the next chapters of business through next chapter of brands 
- To always touch brands out-of-box and blow next levels into things that unleash unmet needs 
- To always pay attention into beauty, details, and consumer-centricity of brands 
- ...

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Tai Le