Research and analyze key business drivers, trends and operating metrics.
Develop online marketing strategy, budgets and forecasts in support of strategies, source optimization, retention policies and pricing necessary to drive subscriber growth and profitability.
Monitor campaign results to ensure programs are executed according to plan and that targets are met Partner with senior management from customer service, branding, research, as well as other online executives, to achieve strategic alignment.
Work closely with the design team to build/development integrated marketing plans Impact and Decision Making.
SEO/SEM activities.
Prepare & planning of email campaigns, weekly new
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