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Personal Information
Organization / Workplace
Mumbai Area, India India
Occupation
Research Analyst (Content Developer) at Indian Institute of Learning And Development
Industry
Advertising / Marketing / PR
About
Profile Summary: • Quantitative market researcher with experience in B2C & B2B vertical across Telecom, BFSI, E-commerce, Hospitality & Retail, Agriculture, FMCG, Media • Handled Concept testing, Brand equity measurement, Consumer experience measurement, Mystery audits. • Print Advertisement evaluation for client in Apparel industry • Product Placement for cosmetics major. • Online panel management for major shopping website, distillery & FMCG clients. Core Competencies: • Making Proposal for Quantitative assignments • Questionnaire designing • Analysis Plan & Logical Checks • Field briefing, EWN , FBN • Data Check • Reports & Insights development
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