Profile Summary:
• Quantitative market researcher with experience in B2C & B2B vertical across Telecom, BFSI, E-commerce, Hospitality & Retail, Agriculture, FMCG, Media
• Handled Concept testing, Brand equity measurement, Consumer experience measurement, Mystery audits.
• Print Advertisement evaluation for client in Apparel industry
• Product Placement for cosmetics major.
• Online panel management for major shopping website, distillery & FMCG clients.
Core Competencies:
• Making Proposal for Quantitative assignments
• Questionnaire designing
• Analysis Plan & Logical Checks
• Field briefing, EWN , FBN
• Data Check
• Reports & Insights development