Mumbai Area, India, Gujarat India
Associate- Branding and Collateral
Technology / Software / Internet
Responsibilities (Marketing Communication & Branding)
• Create marketing campaigns for various initiatives in Strategic Solutions and Sales Enablement at TCS.
• Work with the initiative owners at identifying and creating brand elements.
• Collaborate with various internal teams at TCS to develop quality marketing communication collateral.
• Identify all marketing channels available and leverage them to increase consumption of the sales enablers in TCS.
Responsibilities (Campaign Management)
Conceptualized and implemented a change management campaign. The salient points of the campaigns are:
• Conceptualized & developed a change management campaign to increase adoption of CRM i...