In over 20 years in business, I've been fortunate to work with leading companies in creating and measuring marketing campaigns. My engineering background provided me a critical thinking base combined with some great international experiences; the MBA provided the strategic base and entry into sports marketing; and my database marketing experience at the Loyalty Group and in consulting provided me with more Fortune 500 experience. The key is to produce measurable results that can be monetized.
The digital marketing and messaging business is fun and dynamic. Amazing things happen when you work with great people on interesting projects!