Established Telstra Digital which is accountable for the design, build and operations of digital sales & service channels, incl. web, mobile apps, social, CrowdSupport, live chat, Telesales. Digital channels have quickly become Telstra's largest customer contact method and now account for over 50% of all customer service transactions, reducing cost and improving customer experience.
Established Digital First, Telstra's enterprise wide digitisation program, building a multi-channel digital eco-system for all customers and employees, incl. our retail stores, contact centres, field technicians, as well as the digitisation of our products and processes.
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