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Paris Area, France France

Retention & Loyalty Manager, Cheerz

Technology / Software / Internet

As an e-Business Consultant, I help my clients set and implement their Digital Marketing Strategy. Scinetik focuses on data analysis and marketing vision to improve our clients' businesses: Swatch, Camaïeu, Quechua, Courir, Carrefour Belgium... Business cases examples : • Conception/optimization - Created a multicanal merchant website from scratch, including design, logistics, shops, loyalty program, CRM, KPIs reporting (Project Manager) • Acquisition - Defined and managed an acquisition program (SEO, SEM, emailing, affiliation...) • Loyalty - Audited a loyalty program (content, segmentation, communication, organization, processes, datawarehouse, reporting) Languages: French native