Personal Information
Organization / Workplace
Beijing City, China China
Occupation
Chief Marketing Officer at Beijing Kuaidian Media Lab
Industry
Advertising / Marketing / PR
About
Summary
-Experienced various marketing activities in FMCG, sports and e-sports industry such as creation of a new brand, market research, PR, AD, product campaign, trade marketing and co-marketing.
-Performance oriented by tracking and evaluating achievement with numeric data.
Professional Experiences
Currently: Neogames.CMO
- Planed the launching marketing plan for the new mobile game from market research, competitor analysis, monetization BM, PR, Ad and seasonal events.
- Successfully launched a mobile game without any special platform (kakao) and any publisher though he w...
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