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heatherzaeder

Heather Aeder

Personal Information
Organization / Workplace
Greater Philadelphia Area United States
Occupation
VP of Analytics and Insights at Pepperjam
Industry
Advertising / Marketing / PR
About
* A versatile and accomplished analytics leader with progressive experience in pharmaceutical, retail, eCommerce and digital and direct marketing analytics. * Quick study, with an ability to easily grasp and apply new ideas, concepts, methods and technologies. * Passionate about optimizing the Omni-channel retail customer experience by leveraging data analysis and user research * Experienced liaison between technical and non-technical team members. Able to translate complex methodologies to non-technical contacts. * Practiced presenter in project & sales meetings as well as external & internal training. * Rigor for process improvement and identifying operational efficiency. * Extensive e...
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