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- 15+ years global experience combining consumer psyche with actionable brand strategy, innovation discovery and trends/cultural expert. 6+ years Digital Strategy experience.

- 360 approach to brand planning and digital strategy; Worked as a strategist at advertising, media, CRM, digital, research agencies and client side - from strategy inception to creative brief creation to activation, measurement and launch..

- Go to person for enthusiastic idea generation, innovation, consumer trends, leading brainstorming workshops and putting ideas to practical use. 

- Market Research savvy: Know when and where to recommend qualitative and quantitative programs and optimize findings – quickly...

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