I have a broad knowledge of online marketing comprising SEO, SEM, landing page optimization, web analytics and conversion rate optimization.
My track record has given me full understanding of the conversion funnel and the dynamics of e-commerce specifically. I have excellent knowledge of relevant web metrics, buying psychology and usability that drive the online channel development.
As a consultant I help companies in succeeding and developing their digital business. I do this by advising on and defining relevant online KPI's and making the corresponding data accessible in dedicated web analytic tools, such as Adobe Analytics or Google Analytics. Furthermore, I help cultivating a dat...