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São Paulo Area, Brazil Brazil

PhD student at University of São Paulo, researches trends, consumer behavior, semiotics and brand strategies.

Education

Designer and advertiser with experience in marketing and product development. Specialist in Design Management and Master of Science Degree in Communication at University of São Paulo.PhD student at University of São Paulo, researches trends, consumer behavior, semiotics and brand strategies. Coordinator and teacher of the Istituto Europeo di Design (IED)Researcher at GESC ³ - Study Group on Semiotics, Communication, Culture and Consumption and member of the team work of the Observatory of Trends at Ipsos.