Justin Breitfelder is an investment content strategist for institutional firms, from the Global 500 to investment boutiques. Serving as an independent, content-focused marketing director, Justin helps manage content on institutional investment issues to position brands for more client interactivity and growth.
From digital media like publishing-focused websites, email and social networking to more interactive print and face-to-face such as pitchbooks and speaking engagements, branded content is developed for the single purpose of helping institutional investors interact more effortlessly with big ideas. This narrative approach to client relationship growth — growth story positioning [GSP...