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Personal Information
Organization / Workplace
Lisburn, NI United Kingdom
Occupation
Interim Head of Marketing for PwC Research to Insight (r2i)
Industry
Advertising / Marketing / PR
About
I've been working in B2B marketing and business development for most of my career and have undertaken Interim CMO/VP Marketing roles for early, mid-stage and blue chip clients. I have particular expertise in social media and digital/content marketing strategy in the B2B space. I founded my own consulting firm - Quadriga Consulting Ltd - in 2002. I'm also currently working on a part-time interim basis with PwC's global research and insights business, r2i. I specialise in evidence based marketing consultancy, with a strong focus on content marketing and social media marketing. I have conducted research and thought leadership projects for clients including Microsoft, SAP, BT, Kana, Bri
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