A design aficionado at heart, I am an inspirational and entrepreneurial strategic leader with 14+ years of Canadian and International experience as a digital marketer with a focus on user experiences that generate meaningful results.
Executive level leadership and development of user experience, social and content strategies with clearly defined KPIs and support metrics
Extensive experience building strategic digital eco-systems, channel plans, personas, user flows and messaging matrixes
Strong ability to analyze and leverage data to drive strategy and design as well as a strong understanding of customer and market dynamics
Executive leadership experience in building teams, mentor...